The 'Just Do It' meme originated from a 2015 video project titled #INTRODUCTIONS, a collaboration between actor Shia LaBeouf and Central Saint Martins BA Fine Art students. In the viral segment, Shia LaBeouf stands in front of a green screen and delivers an intensely aggressive motivational speech written by Joshua Parker. He screams lines like 'Just do it!', 'Don't let your dreams be dreams!', and 'Yesterday, you said tomorrow!' while striking power poses and flexing. Because the original footage was shot on a green screen and released under a Creative Commons license, it became the ultimate remixable content for the internet. The scene represents extreme, often misplaced motivation and has been inserted into everything from Star Wars to TED Talks. It captures the frantic energy of someone trying to force productivity or overcome chronic procrastination. Commonly, this clip is used to represent the internal voice of someone trying to make a difficult decision or to mock the 'hustle culture' mindset. Example caption ideas: 'Me trying to convince myself to go to the gym at 5 AM,' 'When your friend is about to text their ex and needs that final push,' and 'My last two brain cells during finals week.'