The 'Do It' meme, historically accompanied by a controversial slur, originated on early internet imageboards like 4chan during the mid-2000s. The image usually features a character in a high-tension or nihilistic pose, functioning as a dare or a blunt encouragement for someone to follow through on a stated action or threat. Over the years, it became a staple of 'reaction' culture, used to respond to users who are posturing or seeking attention by threatening to leave a platform or perform a dramatic task. While the original phrasing remains a product of its era's edgy internet subculture, the visual template continues to be used as a shorthand for calling someone's bluff in online discourse.