The 'How Hard Can It Be? Boys Do It' meme originates from the 2023 blockbuster film Barbie, directed by Greta Gerwig. In a scene reflecting on the nature of the real world and the patriarchy, the line is delivered with a mix of genuine curiosity and comedic overconfidence. It quickly transitioned from the silver screen to social media, where users adopted the phrase to mock male-dominated spaces or tasks that are perceived as unnecessarily complicated. The meme is frequently used to highlight female empowerment, poke fun at 'guy stuff,' or simply express a humorous 'fake it till you make it' attitude in various professional and social contexts.