The Barbie Movie Poster meme trend took the internet by storm in April 2023 following the release of character posters for Greta Gerwig's 'Barbie' film. Each poster featured a main character against a shimmering, colorful backdrop with a tagline like 'This Barbie is a doctor' or 'He's just Ken.' Fans immediately began photoshopping themselves, celebrities, and fictional characters into the template, creating humorous and relatable captions that subverted the original glamor. The meme became a viral sensation for its versatility, allowing users to express niche hobbies, career struggles, or personality quirks through the lens of a plastic-fantastic doll.