The Land O'Lakes Native American Logo Removal meme surfaced in early 2020 after the dairy company announced it was retiring 'Mia,' the Native American woman featured on its packaging for nearly 100 years. While the company stated the change was meant to promote inclusivity, the internet quickly pointed out the dark irony: they removed the indigenous person while keeping the land. This observation became a viral sensation, evolving into a template used to critique corporate virtue signaling and the historical realities of colonialism. The meme typically highlights the absurdity of removing representation while retaining the assets associated with that culture, making it a staple for political and social commentary online.