The War Z Controversy refers to the disastrous 2012 launch of a zombie survival game that became a landmark example of false advertising in the gaming industry. Developed by Hammerpoint Interactive and led by Sergey Titov, the game was released on Steam with a description promising features that simply did not exist, such as 100-square-kilometer maps and complex skill systems. The backlash from the community was immediate and fierce, leading to the game's temporary removal from the Steam store and an eventual forced name change to 'Infestation: Survivor Stories' due to trademark issues. Today, memes about the controversy typically mock the massive gap between developer hype and the actual buggy product, as well as the developers' infamous habit of banning critics from their forums.