The Call of Duty: Modern Warfare Survival Mode controversy erupted in late 2019 when Activision revealed that the Spec Ops Survival Mode would be a PlayStation 4 exclusive for an entire calendar year. This meant that PC and Xbox One players, who paid the full $60 retail price, were locked out of a specific gameplay mode until October 2020, just as the next game in the series was preparing to launch. The gaming community reacted with widespread outrage, leading to a flood of memes on Reddit and Twitter that mocked the 'Sony Advantage' and criticized the anti-consumer nature of timed exclusivity. The meme is typically used to represent unfair treatment in gaming or the long wait times for content releases on competing platforms.