Super Bowl XLVII, which took place on February 3, 2013, became an instant meme sensation when a partial power outage caused a 34-minute delay during the third quarter. The unexpected darkness at the Mercedes-Benz Superdome sparked a wave of real-time marketing and internet humor, most notably Oreo's 'You can still dunk in the dark' tweet. Memes typically focus on the sudden halt of momentum for the Baltimore Ravens, jokes about Bane from The Dark Knight Rises sabotaging the stadium, or humorous accusations regarding Beyoncé's high-energy halftime performance draining the grid. It remains a classic example of how live sporting events can transform into viral cultural moments.