The Starter Pack meme format involves a collage of items, clothing, or behaviors that represent a specific archetype, subculture, or lifestyle. It originated on Reddit around 2014, specifically on the r/starterpacks subreddit, evolving from the starter kit concept used in retail. The meme's power lies in its relatable and often biting social commentary, using visual shorthand to summarize complex identities or mundane experiences. Whether it is the 'Basic Girl,' the 'Disgruntled IT Guy,' or 'Summer in the City,' these memes resonate by pointing out the predictable patterns and consumer habits that define modern social groups.