The Rick Santorum meme encompasses various aspects of the former U.S. Senator's public image, most notably the 'Google problem' initiated by columnist Dan Savage in 2003. Savage organized a contest to define his last name as a lewd byproduct of certain acts in response to the senator's controversial comments. This became one of the earliest and most successful examples of 'Google bombing,' where search results were manipulated for political satire. Today, the template is used both to reference this digital history and to provide general political commentary on conservatism and campaign rhetoric.