The Santorum meme is one of the internet's most famous examples of a 'Google bomb.' It originated in 2003 when columnist Dan Savage organized a contest to create a new, graphic definition for the last name of then-Senator Rick Santorum following his controversial remarks regarding LGBTQ+ rights. The winning definition became a viral sensation, eventually ranking as the top result on search engines for the politician's name for nearly a decade. Today, the meme serves as a landmark case in digital activism and internet culture, representing the power of collective action to redefine a public figure's online legacy through humor and SEO.