Looksmaxxing refers to the internet subculture focused on self-improvement and maximizing one's physical attractiveness, which eventually evolved into a massive TikTok and social media meme trend in late 2023. Central to the meme are concepts like 'mewing' (a tongue posture technique), 'mogging' (standing next to someone to show you are more attractive), and the 'Bye Bye' song by NSYNC. The meme often features individuals performing the 'shush' gesture to signal they are busy mewing and cannot speak. It combines genuine fitness advice with absurd irony, making it a staple of modern Gen Z and Gen Alpha humor that satirizes the obsession with facial aesthetics and social dominance.