The 'I Love You, MrBeast' meme stems from the intense and often performative fan culture surrounding YouTube's biggest creator, Jimmy Donaldson. It gained significant traction through viral TikToks and YouTube Shorts where fans—sometimes real, sometimes AI-generated—profess their love in hopes of receiving life-changing sums of money. The meme captures the chaotic intersection of genuine fandom and the 'begging' culture that often follows massive philanthropy. It is frequently used to satirize the lengths people go to for a mention or a prize, or simply to represent the overwhelming excitement of a new MrBeast challenge video dropping.