The 'Brad's Wife' meme began in March 2017 when Bradley Reid Byrd posted a simple question on Cracker Barrel's official Facebook page: 'Why did you fire my wife?' After learning Nanette had been let go after 11 years of service without a clear explanation, the internet rallied behind the couple. The comment section of every Cracker Barrel post was soon flooded with thousands of people asking for justice for Brad's wife. It evolved into a meta-humor phenomenon where users demanded answers for Nanette during unrelated corporate announcements. The meme remains a classic example of collective internet trolling turned into a humorous campaign for corporate accountability.