Alison Leiby's Bodega Tweet refers to a viral 2018 post by comedian Alison Leiby describing a hilariously blunt encounter with her local bodega clerk. Upon seeing her without makeup for the first time, the clerk immediately assumed she was unwell, asking if she was 'very sick' and looked 'terrible.' The tweet struck a chord with anyone who has ever been 'read' by a stranger for their tired appearance, quickly becoming a staple of relatability culture on Twitter and Instagram. It is now widely used as a template to describe awkward social interactions, the pressure of beauty standards, and the unfiltered honesty often found in urban neighborhood life.