The 'Where Is Poor' meme originated from a viral clip featuring Safa Siddiqui from the reality show 'Dubai Bling,' where she humorously searches for 'poor' as if it were a physical object she had never encountered. The template gained massive traction on TikTok and Twitter, where users pair the image or quote with situations where they feel slightly more affluent than usual—like finding a forgotten five-dollar bill or choosing a premium streaming plan. It serves as a satirical commentary on the disconnect between the ultra-wealthy and everyday financial reality, making it a favorite for ironic 'flexing' and self-deprecating humor.