The Sigma Male meme refers to a fictional hierarchy of masculinity, positioning the Sigma as a successful lone wolf who operates outside social structures. Originally gaining traction in niche internet forums and later exploding on TikTok, the meme often features characters like Patrick Bateman from American Psycho or Thomas Shelby from Peaky Blinders. It typically involves Sigma Rules or Grindset quotes, often set to the phonk song Polozhenie. While some use it to promote self-improvement, the majority of the meme's popularity stems from its ironic use to mock hyper-masculinity and absurdly disciplined lifestyles.