The 'Ryback Eating Chips' meme features former WWE Superstar Ryback intensely staring at the camera while loudly crunching on Ruffles potato chips. This clip originated from his own social media content where he frequently shared 'Feed Me More' style mukbangs and candid vlogs. The meme exploded on TikTok and Twitter, where users repurposed the footage to represent someone calmly watching internet drama, witnessing a heated argument, or simply being unphased while chaos ensues. Its popularity stems from Ryback's intense, unblinking facial expressions contrasted with the mundane act of snacking, making it a top-tier reaction template for spectator humor.