Epic Meal Time debuted on YouTube in 2010, featuring Harley Morenstein and his crew creating monstrously caloric dishes often centered around massive amounts of bacon and whiskey. The meme culture surrounding the show focuses on the catchphrase 'Bacon Strips & Bacon Strips & Bacon Strips' and the group's chaotic, hyper-masculine approach to culinary arts. Users typically use this template to joke about excessive indulgence, unhealthy diet choices, or the obsessive addition of a single ingredient to a situation. It remains a nostalgic staple of the early 2010s YouTube 'bro-culture' and DIY cooking parody, symbolizing a time when bigger was always better.