The Pornhub logo meme stems from the instantly recognizable visual identity of the world's largest adult video site. Characterized by white and black sans-serif text followed by an orange rounded rectangle containing white text, the layout has become a staple in internet culture. It is predominantly used as a 'logo parody' where users replace the original text with their own brand names, hobbies, or niche interests to create a humorous association. Because the color scheme is so distinct, the joke is immediately understood regardless of the actual words used, making it a versatile template for social media commentary and viral marketing parodies.