The 'Allô' meme originated in 2013 during an episode of the French reality show 'Les Anges de la téléréalité' featuring contestant Nabilla Benattia. Expressing disbelief that her fellow castmates didn't have shampoo, she delivered the line 'Allô ! Non, mais allô quoi !' while mimicking a telephone with her hand. The clip went viral instantly, turning Nabilla into a household name and spawning thousands of parodies across Europe. The template is widely used to highlight perceived common sense failures or to mock someone for lacking a 'basic' item, often following the rhythmic structure of her original rant to critique everything from politics to daily inconveniences.