The 'Meta Banner Behind Mark Zuckerberg' meme stems from the 2021 Connect conference where Mark Zuckerberg announced Facebook's corporate rebranding to Meta. The high-production presentation featured Zuckerberg standing in front of various digital backgrounds, including a prominent banner displaying the new Meta logo and wordmark. Internet users quickly turned the sterile, futuristic aesthetic into a blank canvas for satire, replacing the logo with absurd phrases, critiques of data privacy, or jokes about the Metaverse. It is widely used to poke fun at corporate pivots, Zuckerberg's public persona, or to make it look like he is endorsing ridiculous or controversial new company names.