The Logan Paul CryptoZoo controversy stems from a multi-part investigative series by YouTuber Coffeezilla in late 2022, which exposed the failings and alleged fraudulent nature of Paul’s NFT-based game. Launched with promises of passive income and unique digital collectibles, the project stalled for years, leaving investors with millions in losses. The resulting memes typically mock Logan’s defensive 'My Response' video, his initially aggressive stance toward critics, and the long-delayed refund process. These templates are widely used to satirize corporate deflection, celebrity-backed crypto 'rug pulls,' and the irony of influencers promising financial freedom while their fans lose money.