The Jake Paul Looting meme stems from footage of the YouTuber and boxer at the Fashion Square mall in Scottsdale, Arizona, during the May 2020 George Floyd protests. While Paul claimed he was merely documenting the events and looking for gas, videos surfaced showing him present as looters damaged property and stole merchandise. The internet immediately criticized him for using a serious social justice movement for content and clout. This template is widely used to mock people who insert themselves into situations where they don't belong or to highlight instances of blatant clout-chasing during moments of crisis.