The Jamie Lee Curtis 'Freakier Friday' Ad Milkers meme emerged following the official announcement and behind-the-scenes teasers for the sequel to the 2003 hit Freaky Friday. The meme typically highlights the exuberant and high-energy promotional style of Jamie Lee Curtis alongside Lindsay Lohan. While 'milking' often refers to a studio's attempt to profit from old intellectual property, internet culture transformed this into a humorous celebration of the stars' dedication to the project. It is frequently used to represent corporate nostalgia, fans who are ready to consume any sequel content, or the pure chaotic joy that Jamie Lee Curtis brings to her modern press tours.