I'm Really Feeling It is a legendary catchphrase associated with Shulk, the protagonist of the action-RPG Xenoblade Chronicles. While the line originates from his mid-battle dialogue in the original game, it ascended to meme status following Shulk's reveal for Super Smash Bros. for Nintendo 3DS and Wii U in 2014. The sheer enthusiasm of the voice acting, combined with the phrase's versatility, made it an instant hit for expressing intense hype, excitement, or satisfaction. It is frequently used in 'Deep Fried' memes or with glowing lens-flare eyes to indicate that a particular 'vibe' or situation is being felt at a spiritual level.