Guzma is the iconic, charismatic, and slightly unhinged leader of Team Skull from Pokémon Sun and Moon. Known for his signature catchphrase 'It's ya boy, Guzma!' and his distinct hip-hop-inspired aesthetic, the character quickly became a massive fan favorite in the gaming community. Memes featuring Guzma typically lean into his boastful personality, his tendency to lose battles despite his extreme confidence, or his hilarious physical expressions. He perfectly represents the 'lovable loser' or 'anti-villain' trope, making his template ideal for relatable content about trying to look cool while failing. The meme is widely used to announce a dramatic arrival or to mock self-important figures who have more style than substance.