Goose Wayne Batman became an internet sensation after his viral appearance on the Dr. Phil show, where he remained fully in character as a suburban vigilante. Clad in a distinct, low-budget Batman mask and using a forced gravelly voice, he embodies the hilarious 'budget superhero' trope. The meme is widely used to represent someone who takes themselves way too seriously in an absurd situation, or to highlight low-cost DIY efforts. Its popularity stems from the total commitment Goose Wayne shows to his persona, making it the perfect template for awkward bravado and satirical heroism.