The 'Flex Tape Can't Fix That' meme is a derivative of the iconic Flex Tape commercials starring the energetic spokesperson Phil Swift. While Swift is famous for claiming Flex Tape can fix almost anything—even a boat sawed in half—the internet created this 'anti-meme' to represent situations, emotional breakdowns, or societal issues so catastrophic that even a miracle adhesive is useless. It gained massive traction on Reddit and YouTube following JonTron's viral parody review of the Flex Tape infomercial in late 2017. Today, the template is a staple for acknowledging total disasters, failed relationships, or systemic problems that are simply beyond saving.