The Dunkin' Spiked meme emerged following the official announcement of the brand's line of hard iced coffees and teas. It quickly became a symbol for the 'unhinged corporate' trend, with internet users joking about the normalization of drinking alcohol during morning routines. The meme typically highlights the thin line between a standard caffeine addiction and the chaotic energy of a spiked beverage. It is frequently used to describe high-stress work environments, extreme exhaustion, or the absurdity of modern consumer products that merge childhood favorites with adult indulgences.