The 'I Love My Wife' meme stems from the 2019 release of Chance the Rapper's debut studio album, The Big Day. Following its release, listeners and critics noted the overwhelmingly frequent references to his marriage and his devotion to his wife, Kirsten Corley. This led to a wave of parody on social media, particularly on Twitter and TikTok, where users mocked the album's lack of lyrical variety by shouting 'I love my wife' over upbeat production. The meme evolved from a specific critique of the album's themes into a generalized format for anyone expressing extreme, repetitive devotion or for situations where a simple sentiment is overemphasized to the point of comedy.