The 'Bleach' meme, often associated with terms like 'Eye Bleach' or 'Unsee Juice,' serves as a hyperbolic reaction to witnessing disturbing, cringe-worthy, or 'cursed' content online. It typically depicts a person or character attempting to cleanse their eyes with bleach to erase the memory of what they just saw. While the concept of eye bleach originated in wholesome communities intended to provide a mental reset with cute images, the meme variant took a more comedic, darker turn on platforms like Reddit and Twitter. It is now a universal shorthand for signaling that a post was so unsettling that the viewer requires a total visual overhaul to recover.