The Ava Louise Coronavirus Challenge began in March 2020 when TikTok influencer Ava Louise uploaded a video of herself licking an airplane toilet seat. Intended to mock the growing global concern over the COVID-19 pandemic, the stunt immediately sparked widespread outrage and became a symbol of extreme 'clout chasing.' While Louise later admitted the video was a calculated move for media attention, the imagery remains a powerful template for discussing reckless social media behavior, the desperate need for viral fame, and the bizarre nature of internet challenges. It is often used to represent someone making a terrible or unhygienic decision just to get a reaction from the public.