The 'Are You Sure This Will Help Us Sell More Burgers?' meme is a popular satirical template used to mock corporate marketing strategies that seem completely unrelated to the product at hand. It typically features a character—often a confused employee or manager—questioning a mascot or executive who is doing something absurd, sexualized, or overly 'online' to promote a brand. The meme highlights the hilarious disconnect between a simple product, like a hamburger, and the increasingly complex or weird advertising campaigns used to sell it in the digital age. It has become a staple for critiquing everything from anime-style brand mascots to strange social media pivots that leave consumers scratching their heads.