The Zamii070 harassment controversy is a landmark event in internet history involving the targeted bullying of a Tumblr artist by the Steven Universe fandom in 2015. The backlash began after Zamii070 posted fanart that critics labeled as 'problematic' for not strictly adhering to character proportions or skin tones. This situation escalated into extreme harassment, leading to a tragic outcome that forced the show's creators and the wider internet to address the dangers of toxic fan behavior. In meme culture, the controversy is often cited to illustrate the absurdity of 'purity culture' and the disproportionate rage found in online echo chambers, serving as a bleak reminder of how fandom passion can turn into dangerous hostility.