The 'Wow Cool Post IGN' meme originated as a repetitive comment often found on IGN's Facebook and Twitter posts during the late 2010s. It typically features the phrase 'Wow cool post IGN, thanks for sharing!' used either as a genuine expression of gratitude or, more commonly, as an ironic jab at the frequency and nature of the outlet's social media output. The phrase evolved into a versatile copypasta and reaction image, symbolizing the often-cynical relationship between gaming communities and major journalism outlets. Today, it is used across various platforms to playfully dismiss content or to mock corporate social media engagement patterns.