The 'Why Women Deserve Less' meme originated from the Fresh & Fit podcast, specifically associated with host Myron Gaines. The phrase became a viral catchphrase used to critique modern dating standards and social dynamics within the 'manosphere' community. It is typically used in a provocative or satirical way to highlight perceived double standards in relationships or social media interactions. On the internet, the meme has evolved into a versatile reaction image, often applied to scenarios where a creator wants to mock entitled behavior or highlight ironic dating expectations.