This meme draws its emotional weight from the lyrics of the 2003 hit song 'Maps' by the Yeah Yeah Yeahs, specifically the haunting refrain sung by Karen O. While the song is an indie-rock classic, the line 'Wait, they don't love you like I love you' found a second life on social media platforms like TikTok and Twitter. It is typically used to contrast a person’s deep, genuine appreciation for a niche subject—such as an underrated video game, an old TV show, or a specific hobby—against the perceived shallow interest of the general public. The meme serves as a humorous yet poignant declaration of 'stan' culture, often featuring characters looking longingly at the object of their affection to prove their superior devotion.