The Turning Point USA (TPUSA) meme format originated as a parody of the conservative non-profit's official social media graphics, which typically feature a founder like Charlie Kirk alongside a punchy political quote and the organization's logo. The internet quickly transformed these into a versatile template for 'smug logic' parodies, often culminating in the word 'Curious.' A significant sub-genre of this meme involves digitally shrinking Charlie Kirk's facial features while keeping his head the same size, a surreal edit that became so pervasive many users can no longer recognize his actual proportions. Today, it is used globally to mock inconsistent arguments, create strawman fallacies for comedic effect, or simply to engage in absurdist political humor.