The 'That's Loot Lake' meme is a humorous nod to the cultural phenomenon of Fortnite's original Chapter 1 map. It typically features a character—often Peter Griffin or a generic observer—pointing enthusiastically at a body of water or an island house that resembles the game's central landmark. The joke captures the intense nostalgia players feel for the early days of the Battle Royale, as well as the 'gamer brain' tendency to see virtual locations in real-world scenery. In recent years, it has gained a second life in 'brainrot' and irony-posting circles, often paired with distorted audio or high-saturation filters to emphasize the absurdity of the observation.