The 'Tap Twice Games' meme refers to the ubiquitous mobile game advertisements and social media engagement bait that urge users to double-tap their screens to 'play' or see a hidden animation. These ads often feature intentionally poor gameplay or frustrating puzzles to provoke a reaction. The meme template is used to satirize the predatory or absurd nature of these marketing tactics, often replacing the game footage with something unrelated or impossible. It mocks the 'Only 1% Can Solve This' trope and has become a staple for creators looking to parody the hyper-sensationalized world of mobile app advertising.