The Straight Outta X meme template originated from the promotional campaign for the 2015 N.W.A biographical film, Straight Outta Compton. The design mirrors the group's debut album cover, featuring a stark black-and-white aesthetic with bold, centered typography. When the movie's marketing team released an official generator for fans to input their own hometowns, it immediately went viral across social media. The format quickly expanded beyond geography, with users creating parodies related to pop culture, personal quirks, and niche internet humor, cementing its place as a classic identity-based meme.