The SnookieShop meme draws inspiration from the high-energy, leopard-print-loving persona of Nicole 'Snooki' Polizzi from the legendary MTV series Jersey Shore. It typically highlights the chaotic excitement of shopping for bold, Y2K-inspired fashion or making questionable but iconic lifestyle choices. Fans use this template to poke fun at their own spending habits, their love for early 2010s guidette culture, or the sheer audacity of certain fashion trends. It has evolved into a symbol of unapologetic confidence and the humorous pursuit of a specific glam aesthetic that defined an era of reality television.