"Shrek Is Love, Shrek Is Life" is a notorious internet phenomenon that originated as a green-text story on 4chan's /b/ board in early 2013. The story, written from the perspective of a young boy who is a fanatical devotee of the DreamWorks character Shrek, describes a surreal and increasingly bizarre encounter with the ogre. While the original content is a parody of obsessive fandom and "fan fiction" tropes, it quickly evolved into a cult classic meme. Today, it represents the internet's weird, ironic obsession with Shrek, often used to signify that something is all-encompassing or inevitable, usually paired with the iconic image of Shrek's smiling face or scenes from the animated film series.