The Shitting Toothpaste meme, also known as Pooping Toothpaste, features a 3D-rendered toothpaste tube where the extruded paste takes the shape of a squatting human figure. Originally surfacing as an obscure product mockup or piece of digital art, the image gained viral status in early 2021 as a bait-and-switch punchline. It frequently replaced the 'I'm Stuff' or 'Amogus' endings in ironic video edits, serving as a jarring and nonsensical conclusion to various setups. Today, it stands as a pillar of post-ironic internet humor, used primarily to catch viewers off guard with its grotesque yet hilarious visual absurdity.