The 'Shape of You' meme originates from the hit 2017 song by Ed Sheeran. While the song is a romantic pop track, internet users repurposed the chorus line 'I'm in love with the shape of you' to express an ironic or genuine obsession with various objects, characters, or abstract shapes. The meme often features the minimalist aesthetic of Sheeran's 'Divide' album cover or simply uses the lyrics as a caption for something non-human, such as a slice of pizza, a video game map, or a peculiar geometric figure. It remains a popular way to highlight specific interests through a recognizable pop-culture lens.