Robert 'Bobby' E. Crimo III, known by his stage name Awake the Rapper, gained notoriety following the Highland Park parade incident in 2022. Prior to the event, Crimo had a significant digital presence on YouTube and SoundCloud, where he posted music videos featuring surreal animations and a distinct 'mumble rapper' aesthetic. Following his arrest, his image became a subject of discussion across social media platforms like 4chan and X (formerly Twitter), often being analyzed as part of the 'doomer' or 'edgelord' subcultures. The meme usage generally revolves around his specific facial tattoos and public persona, serving as a dark commentary on the intersection of digital fringe subcultures and modern internet fame.