The 'Pierre Delecto' meme emerged in October 2019 when it was discovered that U.S. Senator Mitt Romney used a secret Twitter account under the pseudonym 'Pierre Delecto' to follow political discourse and occasionally defend his own reputation. The revelation sparked a wave of internet hilarity, as the sophisticated-sounding name became synonymous with the concept of a high-profile figure using a 'burner' account to lurk or clap back at critics anonymously. Today, the meme is used to describe anyone caught using a secondary profile or to joke about the transparent attempts of public figures to control their narrative from the shadows.