The 'Peter, What Are You Doing?' meme stems from a scene in the Family Guy episode 'Internal Affairs,' where Lois discovers Peter standing in their kitchen using crack cocaine. The humor lies in Peter’s blunt, nonchalant admission of his actions and Lois's aggressive, shocked reaction. Since its airing, the scene has been adapted into a popular meme format used to illustrate situations where someone is caught engaging in a bizarre, destructive, or nonsensical activity. It is frequently edited to replace 'crack' with other niche interests, video games, or questionable life choices, making it a versatile template for calling out relatably impulsive behavior.