The NPC Miles Morales meme gained traction on social media platforms like TikTok and Twitter, featuring cosplayers or gamers mimicking the stiff, repetitive animations of background characters in the Marvel's Spider-Man video games. Specifically, it highlights the robotic nature of interactions where characters stand still or repeat canned lines regardless of the chaos happening around them. The meme is frequently used to describe moments of social detachment, feeling like a background character in one’s own life, or humorously critiquing the logic of open-world gaming. It became a cultural phenomenon as fans connected the smooth animations of the Spider-Verse films with the unintentionally funny bugs and rigid AI behaviors found in digital superhero games.